This is the official website of the Master’s programme in Public and Corporate Communication
(Comunicazione pubblica e d’impresa) of the University of Milan.
This MA in COM offers a range of specialisations in the professional fields of public and corporate communications, marketing, advertising and political communications. The educational and cultural project of the course aims to provide an interdisciplinary training with a strong link to the industry and advanced tertiary sectors in the Italian and international contexts, and to public and political organisations.
There are two curricula taught completely in English: 1) Corporate Communication and 2) Public Opinion, Market and Communication Research, and a third in Italian 3) Comunicazione e Marketing. The curricula are geared towards improving the basic competences and specific skills in several fields of applied communication. The acquired competences enable graduates to perform management and organisational roles in sectors like corporate and business communications, advertising and marketing, public relations, public administration, international humanitarian NGOs, journalism, political and electoral campaigns.
Professional opportunities for graduates include high-profile positions in the organisation and management of public relations departments; jobs as planners and developers of institutional, corporate and marketing communications, including advertising and fashion; positions as communication strategists in public administrations, researchers and analysts in public opinion survey and market research industry; advocacy experts with companies, organisations and public or private bodies, also at international level; and political marketing consultants for parties and candidates.